Do you get caught up in event excitement?

If you’ve ever found yourself at an event or conference and caught up in the excitement and then find yourself purchasing something that you don’t use and wonder why?

Once, on a trip to Disneyland, I was amazed that I began thinking of buying a pair of novelty Mickey Mouse ears. Surprised at the thought, I began to understand how a person can easily get caught up in the excitement of an environment, and seeing everyone else with Goofy hats or ears normalizes the experience.

As entrepreneurs, we must be aware that the same things happens at events and it’s easy to get caught up in the excitement and end up buying expensive upsells that don’t serve our current business needs.

Sometimes, the next level program and product is exactly what you need to grow your business (and that’s awesome!) but so many times I watch well meaning entrepreneurs jump into commitments they haven’t thought through.

It’s just like those Mickey Mouse ears – when you’re at Disneyland, you want to fit into the crowd, you’re the odd one if you don’t wear them. But when you’re back in everyday life, it becomes more clear exactly how something fits into your life.

I wonder how many Disneyland sweaters end up at Goodwill? If you go into an event and get caught up in the excitement then it’s easier to be convinced that you can prolong this good experience if you just buy…

Remember to be aware and to critically assess what you need most in your business, how you learn best and seek that out actively.

Watch this video from Kelly about why we get wrapped up in the excitement:
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